Industry & Business OpenAI Blog

How avatarin built a 24/7 retail agent with GPT-Realtime

avatarinGPT-Realtimeretailmultilingual

avatarin, a Japanese robotics and AI company, leveraged OpenAI's GPT-Realtime to create a voice-based customer support agent for Yamada Denki, a major electronics retailer. The agent provides round-the-clock multilingual service, addressing the challenge of limited staffing and language barriers in physical stores. The deployment took just two weeks to complete, demonstrating the rapid integration capabilities of GPT-Realtime. With 30,000 users in its first two weeks and a 92% positive response rate, the case highlights how real-time AI can enhance retail customer experience. This success may encourage other retailers to adopt similar conversational AI solutions for in-store engagement.

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